In the year of our establishment, where there were almost no professional women chauffeurs in cities where we work, the Women With Wheels initiative has enabled now close to 850 women to become employable as a chauffeur by acquiring professional qualifications. Almost 400 women that participated in WOW are currently practicing as professional chauffeurs across the cities where we work.
Thanks to gaining remunerative employment with dignity, together with a sense of empowerment and strengthened agency, our women have transformed into self-sustaining individuals who take control of finances, with many investing into physical assets, education and healthcare – for themselves and their families. Each woman chauffeur has a bank account in her name, understands the use of an ATM and has invested in various saving instruments such as ‘recurring deposits’, life insurance policies, etc. Many were able to delay marriage, renegotiate relationships in their families and many found the strength to walk out of abusive relationships. Many have become change agents in their communities.
We have pioneered and successfully established the idea of women professional drivers in Delhi, Jaipur, Kolkata and Indore